Services

Races face unique challenges: keeping runners engaged, securing sponsors, and running campaigns consistently. SPARC provides tailored marketing solutions that fit your team and goals — from building a complete strategy to full-service campaign execution.

Flexible Marketing Support for Your Race, Year-Round

Service Levels

1. ESSENTIALS

Full-service marketing support

Build a year-round marketing strategy tailored to your event
Access to a dashboard to manage campaigns and track progress

Who it’s for: Teams that want a hands-off solution while still growing participation and stakeholder satisfaction

3. PREMIUM

Full-service marketing support

Strategy, creative, and execution
Scheduling and publishing of social media and/or email campaigns
Regular reporting and optimization so you can focus on race day

Who it’s for: Events that want a fully managed, start-to-finish marketing solution from strategy to execution

2. GROWTH

Everything in Essentials, plus creative support

Professionally written copy for emails, social media, and campaigns
Guidance on image selection, brand alignment, and creative assets

Who it’s for: Teams that want an extra hand in content creation and want professional-quality marketing without hiring a full team

OTHER SPECIALIZED OFFERINGS

Impact Studies
Measure and showcase the impact of your race or community organization, from engagement to economic contribution. For teams that want to prove their value and inspire support.

Sponsorship Kit Materials
Polished presentations, one-pagers, and proposals to attract and retain sponsors. For teams looking to grow sponsor relationships.

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